We have not analyzed people's motivation. The other conclusion we could draw from your analysis is that, once people see a movie in theatres, they don't watch it again when it's on TV or on other media.
February 23rd, 2015 / 4:20 p.m.
Director General, Cultural Industries, Department of Canadian Heritage
We have not analyzed people's motivation. The other conclusion we could draw from your analysis is that, once people see a movie in theatres, they don't watch it again when it's on TV or on other media.
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