I don't want to repeat myself, but I think the question regarding the quality of Canadian content and how you nurture it is key. There are many questions.
We were talking about Netflix. Yes, it's a business model. It's interesting to realize that a lot of Canadians are watching it, but it doesn't reinvest a dollar in the creative capacity of Canada. The big question for us is that if the money doesn't come from networks like that, we need to make sure that public funders and private funders are more aware that every investment is key to make sure there will be capacity to create Canadian content. Otherwise, all the discussion becomes irrelevant.
It's only about plomberie and investments. It's a financial operation, but the heart of it is the creation.