I am proud enough to be able to mention one thing to you. Recently, Quebecor launched an initiative to search out television creators and designers. Forgive me if I digress into television, but I will happily get back to feature films.
So we have done that as par of C2 Montréal, a event about creativity and innovation that will take place in Montreal at the end of May and that has become very big around the world. It has been called the “Davos of creativity”.
We asked people to come to us with new ideas for their television. We were expecting a maximum of fifty proposals because it was a lot more complicated than just writing your name on a piece of paper and dropping it in a hat. We got 215. Some of the proposals were really interesting. We opened it to both professionals and amateurs.
We are in a privileged position because we have a great reservoir of artistic and creative talent. That reservoir just needs to be called on more. It just needs to be put into a more realistic business environment.
As for our cinema, I am sorry to say that the level of private financing there is one of the weakest, about 3% to 5%.