It was to put on the table all the economic assumptions to support the digital transition of media companies. Our preferred solution is payroll tax credits because we believe that is the quickest way to do things and it would place the media at arm's length from the government.
Many people may say that those tax credits should be used mainly to hire journalists or be applied to their wages, but we believe it should go much further because there are two difficulties involved. The first one has to do with the development of new technologies. Companies have to be able to hire programmers, web integrators, and so on. The second issue is that a diversity of audiences has to be ensured and new directions have to be explored in terms of advertising in order to generate revenues. Of course, we want those measure to be temporary to give the industry a new lease on life and new business models.