Thank you, Madam Chair.
I would like to thank the witnesses for their presentations.
I will start with you, Mr. Olivier and Mr. Chartier.
Real-time analytics, I have been reading about this. From what I understand, it's revolutionizing the newspaper industry because now newspapers and editors can know how many people are reading their work, how they're reading it and through what devices, what sites they're going to, how long readers are sticking with those articles, and what ones they're ignoring. Newsrooms, like the New York Times and the Washington Post, are completely fixated on this. One quote I read said, “the biggest and least talked about development in traditional print media as it moves to digital is ratings”. It now has ratings. Newspapers now have ratings, which only television had previously.
I wonder if real-time analytics is something that's affected your business.