This is part and parcel of a lot of the investments we make in our creators. Again, we view ourselves as a platform that is empowering others to succeed. We enable their success. We invest in resources to help that happen. That includes many online resources we make available through what we call the creator academy so that YouTube creators can learn how YouTube works and how they can optimize their content. They learn about achieving success based on a number of case studies that other creators have participated in, to sell what worked and what didn't.
It's similar to why we host workshops on the YouTube space. It's why we actually engage in production workshops. It's why we engage in keynotes and engage with the audience to help them build that out, as well as making sure we facilitate networking events to enable creators to speak to each other and learn from each other's success.