Yes, I'm very much aware, Mr. Nantel. We obviously meet with the same people.
I also approve of your analysis that an enormous number of advertising purchases in the conventional media are being transferred to digital media, hence the problem we're currently experiencing. We're aware of it.
What we're doing is reviewing the system. It's a much more thorough review. The review we can conduct will determine our future for the next 20 or 30 years.