Well, the truth is that recent statistics show that 42% of children under four have their own devices, iPads or tablets, and can watch whatever programming they want. Adults are happy that television and radio broadcasters are no longer imposing their content on them. We have to acknowledge that a five-year old watching the same episode of Paw Patrol in English is a problem.
The cultural sector has asked you several times — as recently as mid-winter at the Montreal conference on the future of broadcasting, distribution, creation and francophone production in the digital era, or CEMAD — to establish interim emergency measures, things the government can do.
I blew my top when I reported these facts. I was told it was the same old thing. It is not at all the same old thing. The information was very pertinent. Industry's best of the best and other stakeholders were there. They asked you to intervene. I was told that I was asking for the same old thing. I was told I was repeating myself.
When will you intervene and do what needs to be done? When will you bring in interim emergency measures? The Yale commission preliminary report doesn't come out until June.