Many of them are and the reasons are quite simple. We show advertisers the readership figures. We tell them that people spend 40 minutes reading La Presse+ during the week, that we reach people between the ages of 25 and 54, that these are active participants in society, and that we have a winning formula.
We have been an active player for 15 years when it comes to the telephone and the computer. These two bring in no more than 10% of our revenue. The telephone, which is a very big consumption vector, accounts for barely $1 million in revenue a year. Why? Because we are competing against Google, Facebook and other Internet sites. Therefore, we decided—