Social media outfits are often merely aggregators of other people's news. There are some organizations that may have offices in Canadian cities but don't have any reporters on the ground. What they are doing is aggregating other people's information and then using it, dispersing it pretty much.
Our recommendation for social media aggregators would be to abide by our code of ethics, because then we know there's journalistic integrity and professional conduct. The next step would be to try to get these organizations to have reporters on the ground. That's our concern, boots on the ground and a diversity of voices, because an aggregation service is not necessarily adding any new information, and is not adding anything to the discourse and dialogue within Canadian communities.