I'm sorry, but I have to set the record straight. Mr. Dagenais is a great interior designer who sold his name to business people a number of years ago. So Mr. Dagenais has no longer been involved in this business for over 10 years.
There is a connection to fashion because we have matched seven industrial designers with seven manufacturers and we tried to find what might define us. So we showed the first results four years later in Toronto, which was an incredible success. We won two of the most prestigious prizes of the show. We were referred to as “the jewel of the show”. It was a revelation for all the journalists. Right now, we are covered both in Milano and Paris in amazing publications. It was all done internally by getting everyone involved.
Export Québec is behind us. We have the government's support because we dared to do things differently. We have even convinced those at the base, the manufacturers, making sure that we had the government's support. I think that's what we need to take away today. We need stimulating projects that result from the commitment both of the government and the industry as a whole.