Honourable Chairwoman and members of the committee, it's a pleasure to be able to assist you today with your inquiry on issues of local communities and the news that they need.
I want to share some ideas gained from four decades of dealing with the issues of media economics, competition, pluralism, and the information needs of communities. I've submitted a brief, which I know you have, but I want to highlight a few points and ideas before taking any questions that you wish to focus upon.
The challenges of local news provision are not unique to Canada, but their effects on local, provincial, and federal governments are specific in Canada. Further, the structure and economics of local news in Canada present some particular challenges that you're going to have to address if you're trying to improve the current situation.
Canada's local news provision is built on a backbone of local, daily, and community newspapers. There are, of course, some CBC services that provide assistance as well. Unfortunately, their effectiveness at meeting local community news and informational needs has been diminished by reduced resources and by a concentration of ownership, which have led to the creation of an homogenized content from across the country.
The costs of traditional news production and distribution are making it very difficult for many media to survive in the forms they had in the past. Of course, these are being compounded by digital developments and, more importantly, changes in audience behaviour that are making it very difficult to provide news in the way it was traditionally provided. Digital media are very much increasing the potential to address local informational needs because they have significant cost advantages due to their reduced production and distribution costs.
The committee should be thinking of how you can harness those opportunities, and that should be an important part of any effort to address deficiencies in local news provision.
As I indicated in my brief, particular efforts should be made to support digital news start-ups and young enterprises in digital news, because these are going to be increasingly important in the years to come.
Measures to shore up existing news providers aren't going to solve the problem, however. In the long run, they will fail because the challenges they face are more than just revenue based. They have unfavourable cost structures, and that is being compounded by the ways the public now receives and exchanges information and local news.
That said, some short-term and mid-term measures to support existing providers may be appropriate. These include efforts to help companies transform themselves digitally and to support some specific journalistic functions at the local level that are not being met well today. But any measures to support legacy media should be designed to produce change in the way those providers operate or to alter their cost structures, not merely to replace lost resources. Otherwise, this will not, in the long run, improve the conditions in local news.
Broadcasters also need to be part of the solution. This can be done with increased requirements for providing local news and with incentives and support to improve local news provision and information. It should not be something that is just for community radio or public radio, but for commercial as well.
Ttax and charities laws also need to be considered in Canada, particularly to support the development of not-for-profit local news providers, which are increasingly important in many countries. Canada's current provisions are among the least supportive in the Commonwealth and in the Anglo world for not-for-profit journalism. Significant attention should be paid to what opportunities exist there.
There are no simple solutions to the challenges you're addressing, because we're in an age of transformation in the way that information is created and distributed. Any resolution you seek will need to be multi-faceted and actually resolve the challenges facing news and information provision, and it must be filled with the kind of wisdom and effort that only you can bring to it.
Thank you.