Thank you for the question.
As Elio talked about on multiple sectors, yes, the school system is very important. I have a member of my club who is a phys. ed. specialist. I was talking to her just the other day about this topic. She is now teaching grade 5. Last year she taught kindergarten. She said she will stand in a class, teaching, and she will see it already. She will see it in kindergarten. She will see a young girl leaning against the wall who has defined herself as not an athlete. It starts very early.
Personally, I felt there was a gap, so I went into it and created a social enterprise. It has been very successful, because there was a need for it. When my club goes to triathlons, we're really the only club around here that.... We're really the only triathlon club. There are some that are sort of triathlon clubs, but really they're built around the personality of the coach. It's a social organization.
The national sport governing bodies, and by extension the provincial governing bodies, need to promote this type of social organization more. I think that is happening, finally, in triathlon. But what you have to remember is that the national sport organizations are tied into the ladder, and that's not their priority. Their priorities have to change. They're the experts in their different sports. I think that's where change will happen.