Beach volleyball is one of the worst examples. It is disappointing.
I will try to give you a few quick suggestions. There would have to be a report. Seeing what happens at the Olympic Games and all the attention our Olympic athletes get, we could do a thorough analysis of the content of television and radio coverage to highlight the differences between them. That is very clear and simple. In addition, we could create a communication standard with vocabulary to help the media and stakeholders involved in promoting women in sports. In my opinion, a positive step could trigger a long-term change regarding the sexualization of sport in the media.