Thank you. I'll be sharing my time with Mr. Vandal.
I'm looking right now at the annual report you provided to us. On page 15, appendix I sets out the Government of Canada advertising process. I just wanted to go through it. The second sentence reads:
It is designed to ensure that advertising activities align with government priorities, meet the communication needs of Canadians, comply with acts, policies and procedures, and provide value for money.
Are those basically your guiding objectives when you're—