—largely successful. One cannot predict the future but we are very happy that it has been successful thus far. Obviously, I think at the end of the day these decisions about where an advertiser will place an advertisement is up to the individual.
We feel that we have a good platform that drives user experience and that has a good user experience, but—and you will appreciate this—
I don't want to speak without knowing my facts.
I don't want to presume why advertisers would choose one platform or another, but we are proud of our ability to be able to reach a vast audience both in Canada and abroad.