Yes, and thank you for that question. It's an interesting thing. One of the challenges with our facilities is the loading bay, all of the access for operational things, was all put on the waterfront side of the museum. When the Maritime Museum of the Atlantic was first developed in its current site, they always thought the main entrance would be the roadside entrance. Of course what happened is the waterfront side became the main entrance to the museum. When the maritime museum was there originally, there was really nothing. It was parking lots and old warehouses. It's was quite derelict actually. I think it's a fair assessment to say the maritime museum did play a role in revitalizing that area and creating a little bit of inertia to develop the waterfront so that it could become a destination. Now it certainly is. The waterfront side of the museum is very, very much the main entrance during our peak season. We have begun partnering with Waterfront Development, which manages the entire waterfront, to do things like host public concerts and activities, to showcase seafaring music and other cultural community music, just to do what we can to continue to leverage the fact that we are positioned in a really vibrant part of the waterfront. That's been done through efforts such as concerts and workshops and activities and engaging as much as we can with the community on the waterfront. I think that's fair to say.
On February 27th, 2018. See this statement in context.