I think I would want to reframe that and say that it's not about reducing CanCon. That's not what we've been talking about. I think it's about being more flexible about the sorts of CanCon that Canadian broadcasters can invest in. Right now there are fairly strict rules on what sorts of programs have to be supported and who it is that broadcasters have to support.
I think one of the things that concern me is that when you have a number of spending obligations on the one side and you have reductions in your advertising revenue on the other side, what ends up getting squeezed is the internal production that gets done by broadcasters, and that's news. Frankly, we don't talk about news as Canadian stories nearly enough. That is the most essential Canadian story. In fact, more Canadians turn to broadcasters for news—more than papers—than anywhere else. For us, I think allowing us to be able to reinvest internally into broadcasters' own news and information programming is really what we would be looking for.
It's not about reducing CanCon. I mean, that's absolutely a canard. It's about allowing broadcasters to invest in programming that is their own and to not necessarily just have to spend externally.