Well, it's certainly the case that.... Our friends at BCE have pointed out the lack of a level playing field. One of those things is that creating a Canadian production has been one thing in the past, but there has been no money left over to actually promote it in the same way that a Law & Order or similar production bought from the U.S. will be promoted. That's what's really been the challenge in terms of getting things into prime time. It's actually less expensive for our friends at BCE to buy Law & Order and, in essence, just rerun it in Canada than it is to create a Canadian program. Part of it is levelling that playing field.
I'd like to speak briefly to levelling the playing field. We don't do that by weakening the regulations that our Canadian and domestic producers follow. We strengthen them, bringing the same regulations to the over-the-top streamers and the others, and make them play the same game that we're playing here in Canada, which is promoting Canadian culture.