Thank you for allowing me to explain the intent.
Through regulation, there would be obligations to present original Canadian content and original francophone content on platforms. We also have to make sure that the undertakings do promotion. For example, if you have subscribed to streaming services, you will probably occasionally receive emails suggesting audio or audiovisual material that you might be tempted to download or listen to. I want to make sure that in these promotional efforts by online undertakings and distributors there will still be visibility for our content.
That's the intent of this amendment. I want Spotify and Apple Music to send content recommendations to our Canadian and Quebec artists.