Absolutely. It's really a subject for another day as to whether they self-regulate what I call the lawful but awful content today. Each platform has its own rules and regulations. Some take it down for different reasons and don't make it available. That is going on already, for sure.
That was one of the reasons that I made the point that the notion that these algorithms are innocuous is not true. Each platform has its own rules and its own accountability as to what it monitors, what it takes down, what it promotes and what it pushes out at you. I don't buy the argument that somehow freedom of choice on the part of consumers reigns. It's the platforms' commercial interest that dictates to a large extent what you get to see, so I totally agree with you. I think it's better that we make sure some of those choices are Canadian ones.