It's the incentive portion of this. We know it works when you can tell someone that if they donate $100, it will be matched by another person or another organization, the government. If we could convince the federal government and the provincial governments to participate, that $1 would turn into $3.
I feel those are the individuals, the stakeholders who want recovery and are willing to help, and it is an incentive.
I'll give you a personal example. A few months ago I held a board meeting here with volunteer board members and I said I would match up to $25,000 to encourage all of them to help. The first board member walked by me and said he'd match the whole thing. It was tough on me, but it worked.
That is the kind of incentive there is, and it has worked very well with the arts endowment incentives program to create endowments where we can't touch the principal. It's just the yearly payout, but in this particular case it would bring everyone together in a grassroots movement. You would partner with government and individuals and business and municipalities and all—