There are good products and good content, I agree, Ms. Tait. However, there are major financial challenges, as there are for other broadcasters too. The advertising pie is currently divided among a number of players and the digital giants are sucking its lifeblood. We want to protect the CBC and Radio-Canada from the siren call of advertising, so that we have appropriate funding that is comparable to what we see in equivalent countries.
Do you think that would be a solution, to breathe some life into it and take a bit of weight off the shoulders of the broadcasting system as a whole?