I mentioned two local production companies we work with in Canada. We've helped build up those local, independent production companies in Canada. When we work with those production companies, they build that expertise. When they go and pitch their stories to others, they have the fact that they have worked with Disney behind them. That's a real boost.
I think we see our work in the marketplace being complementary to what goes on in the local marketplace. As I said, we're looking to develop a local content strategy. We're doing that right now.