Thank you for the question. That's a very important point.
Again, when we're talking about online platforms, we're talking about services like Roku or others that provide access for third party programming services to reach the public and be distributed on a platform. One must reach an agreement with the provider of the platform for access to the public. These are not social media services. You don't get to put out content on your own. You have to negotiate and obtain their consent to access the public.
The best example given last week was Mr. Danks'. He explained how OUTtv, his Canadian LGBTQ programming service, which has a strong presence around the world.... It's one of the leaders in Canada providing Canadian programming around the world. He described how he's had issues gaining access to certain large online platforms for his service, precisely because it is LGBTQ content. That's the sort of control issue online platforms have. You don't get to upload your own content. You have to license it to the platform and reach an agreement. They very much control the audience that sees your content.
It is important for Canadian services to have meaningful access and be treated fairly by these platforms. That's what we're seeking.