Yes, I agree with you, and I was just about to say that diversity and the content offered are extremely important. That is what makes our industry flourish, and that applies to both television and radio. Discovering talent applies to all platforms and all kinds of art. That is our goal.
Regardless of the content, if it is not diversified, there is no audience. On the other hand, the larger the audience, the higher our revenues, and the more we invest in our Canadian, Quebec, French and English content.