Yes. I guess where I'm coming from is that when I look at the traditional broadcasters, they use the news as Canadian content. They have produced very few documentaries in this country. They have this one area where they say they've spent a lot of money on news, but I can tell you that they don't produce what they once did in documentaries and shows.
As I said to BCE, I give them credit, because they have more news hours than anybody in this country, but it's kind of a fallacy thing. During their newscast, they have quite a bit of American news, as you know, so they throw out the “we've got more Canadian content”, but really it's just news.