Thank you, Madam Chair.
I just wanted to point out that the federal government last year spent $11 million on Facebook advertising. When I see these $50 million or $100 million or $150 million, in perspective, the federal government last year, if you don't mind, Mr. Ripley, spent $11 million alone on Facebook.
These numbers may look huge, but when you get one agency, like the federal government, spending $11 million, almost a quarter, actually more than a quarter, of what we're talking about on CPC-1.03, it puts it in perspective, I think.
What are your thoughts on that?