I'd be happy to do that.
Perhaps I'll do it in reverse, because the pandemic.... I'll start with the specifics and go out to the global. I may let Greg comment a bit on that in the global sense.
On the specifics, through the pandemic, we were live and on the ground. We were interrupting programming at all times, because we knew that our community wasn't served by any other news outlet. There is a Torstar local newspaper, The Hamilton Spectator, which has some editorials in our area. However, we cover an area that covers Niagara, Halton and Hamilton, and even up toward Kitchener-Waterloo, and there were no other immediate television broadcasters in that area to be able to deliver the news of what was happening on the ground as we were experiencing shutdowns and as we were experiencing mounting illnesses, deaths and COVID cases.
We took it upon ourselves, as did many other local broadcasters across the country, to interrupt as necessary. We would run the Prime Minister's news conferences. We would run—