There are a few things to put in the window. With regard to prices in Canada, when you look at a number of different international studies, for example, OECD reports, the CRTC monitoring report and the Wall report, all of them will tell you that on a price value comparison, Canadians are running effectively in the middle of the pack. That's among 37 countries in the case of the OECD study.
Price has to correlate to value. When it comes to price, as many of you are aware, two years ago we were issued a challenge by ISED to bring our prices down by 25%. That was two years ago, and at the end of January, the telecom quarterly report issued by ISED said that we had done that. We have done that. We have brought wireless prices down by 25% in two years, and at the same time, data buckets for customers have increased dramatically, providing, again, more price value for the customer.
I think price always has to be looked at in the context of value and what Canadians are getting for their dollar.
Another study, a PwC study that was issued in September 2021, looked at the cost of building networks and the quality of service among the G20 countries. That study found that while in Canada the providers spend the most money of all the G20 countries to construct and build their networks, at the same time, we have the highest quality of service relating to speed, 4G availability and video experience.
It's a tough country here. It's rocky, it's cold, it's not easy to build in certain places, and it's hard to do it in the winter. It costs a lot of money. At the end of the day, Canadians are getting tremendous value for the dollar.