That is also extremely important to me: to make sure the National Gallery is accessible to all Canadians. A great example of that is something we have been doing for a little while now, with the free Thursday nights. We actually advertise for these free Thursday nights throughout the Ottawa region in five different languages. Mixing the content of the exhibitions, the types of artists who are shown, the types of artwork that are shown and adapting the communications language around the exhibitions have already generated extraordinary results.
If you have a chance to come to the gallery on one of those free Thursday nights, it's a very large crowd. We're talking about close to 2,000 people coming to the gallery within a two-hour window. They are from all walks of life, all ages.
I think that is extremely important for us to maintain and to develop even further, and for us to adapt to our national program as well, to make sure that when we send artwork out, we're not simply sending a canvas and hoping for it to be well-received by people. It's to also put in the time, energy and money to make sure it's made as accessible as possible to everyone.