First, to address the issue of consumer participation, absolutely there needs to be a balance of efforts. Industry and government will not be able to solve this issue alone. Consumers will need to participate more. There's a great role for government to play in that, and we have every intention to help consumers make those kinds of choices. But again, it also gets down to individual responsibility and how people make choices in their own homes.
In terms of intensity targets, as you know, the oil sector is one of the largest emitters of greenhouse gases, and this is a serious concern for the government. I'm fully aware of that.
You also know that at this point it's not technologically feasible for us to make the kinds of emissions reductions that we would like to short term without bringing on stream the important technology we need, like carbon capture and storage in the oil sector, to make those kinds of total emissions reductions.
So those are the kinds of conversations we need to have. We expect all sectors to make environmental gains, and clearly the oil sector is one of the largest emitters. I believe the environment commissioner stated that the oil sector and transportation sector together make up 78% of the greenhouse gases. We're fully aware of that. We have every intention of ensuring that the oil and gas sector, along with every other sector, makes contributions to reduce their greenhouse gases, and the important thing we need to do that is to start having a conversation about the technology necessary to do that.