I have a quick question regarding the need for education that was touched on in the Suncor presentation. Also, Mr. Collyer, you touched on it. Suncor's call to action was the need for greater education about biodiversity and what it means to Canadians.
Have you considered what this would be and how it could be accomplished? I agree with you that there is a great need for that education. Where does that start, and who are we aiming at in this education process?