From the program Peter was talking about, Bring Back the Wild, the funds the kids raise are donated to different funding partners. It's financial institutions, like TD, RBC, HSBC; construction companies, like Holcim and Lafarge; energy companies, like Imperial Oil, Devon Energy; mining companies, like Teck and Valley; and Union Gas, OPG, and Capital One. We've had groups from PetSmart doing corporate volunteer groups.
On November 28th, 2012. See this statement in context.