Yes, it is something that was developed about 50 years ago. Landowners voluntarily decided to protect their natural heritage. At the first stage, we target landowners who live in priority zones and where there are species at risk. We send them a letter asking them if they are aware of what voluntary conservation is. We speak to them about protection incentives created by the two levels of government, for example the Ecological Gifts Program at the federal level and tax cuts at the provincial level. The municipalities can also grant these types of exemptions. In fact, not all municipalities are aware of this. Therefore, they need to be informed about the existence of such tax measures.
On June 6th, 2013. See this statement in context.