I think our geography certainly has helped in that regard. We're not really spread out that much. Prince Edward Island is a very small area. The rural area certainly is a very important part of our economy. It has been forever, and it continues to be. A lot of the farmland is developed with families.
We basically, at the time, didn't want to segregate. We were going to do this island-wide, with every home, cottage, and apartment in the province in the program. The source-separated program was very painful to start up. Sometimes people are reluctant to change.
But the program was offered to everybody, and people were told, “If you don't source-separate your waste, when we come around to pick it up it will not be picked up”. That was very tough to swallow at the outset.
As time has gone on, most people have come to appreciate that, listen, we're doing the best we can to dispose of all this material in an environmentally safe manner while trying to keep tax dollars in mind. Some say we do too much and others say we don't do enough. We try to strike a balance and do this as economically as we can and in the most environmentally friendly way we can.
The rural areas weren't any different from the city areas. In a lot of cases they were actually maybe even easier, because they were used to having to dispose of their waste themselves without having any municipal government pick it up for them.