At the end of the day too, investors are looking for consistency, that stability of the pricing mechanism to understand exactly what they need to do to achieve that mechanism and then ultimately to profit from the mechanism in place. Because, let's face it, our leading business minds in many instances are the most creative minds, and if there is a profit to be made, they will find it. Those who are given the opportunity to innovate will innovate the most quickly to take advantage of that profit.
Have you seen that?