Three years ago our CEO went coast to coast in this country with the message that climate change is a clear and present danger, and that whereas there is a national conversation around mitigating future risk, most Canadians are not connecting the dots and realizing that it's costing them right now.
Our industry saw remarkable change around 2009 when the costs of climate change escalated. Climate change-attributed natural disasters have risen very, very quickly. Last year our losses from an insured perspective were about $2 billion, compared to the hundreds of millions we were looking at each year throughout the 2000s—not billions.
The insurance industry is responding by offering new products, yes, but also by becoming increasingly vocal about the dangers we're facing, not just here in Canada but globally, and the fact that, yes, we need to reduce future losses by reducing emissions. However, we need to realize that it's upon us now, and I don't think anybody in this town could argue with that, after what we witnessed in the last three years. So we're being very vocal about that.
What was your second question again?