I could attempt to talk about this first dimension. We touched on the other one a little bit before, but maybe colleagues will have something to add.
You mentioned the cost of a geothermal unit. This is actually a great example of the kind of work that is currently happening with the research facilities and the companies. Our goal is to shave the cost by half. That's our ambition that we set ourselves, working with the manufacturers of those various technologies out there.
We're currently looking, for instance, at using CO2—although it sounds counterintuitive—as a mode to kind of carry the heat or lack of heat or cold in the pipes, and being able to look at different drain technologies and heat pump systems to make sure that the costs go way down. That's what we're working for, so that in the future maybe you, your kids, or your neighbours, when they ask for a bid, will get a very different answer. Then they will be able to act on it and will be able to exploit the potential of geothermal, which is, I would argue, underexploited in Canada. We don't have too many of those geothermal facilities in Canada, and that's something that we see as a bit of a gap in our game.
Do colleagues want to add anything on the second dimension? We've already touched on it before, on adoption.