I just asked you that question to show how greenwashing can be used to mean many things.
That's why I'm asking the most neutral authority there is in Canada, the commissioner of the environment and sustainable development, for his definition.
Personally, I think we engage in greenwashing when we take a plane, when we travel a lot and then buy credits. It leaves us with a clear conscience, and we then speechify about it, but the reality is that we're polluting. So I'd like to know your exact definition of greenwashing.
In addition, how do we determine what constitutes greenwashing? How can we know whether an investment we want to make in a business is right and whether or not that business is engaged in greenwashing?