Thank you.
I don't think we've ever had a five-minute conversation, and at this time of day usually we're supporting microbreweries as well, but I'd like to try to get us to the.... For this report, we really haven't dived into the measurement of results and the trajectories we're on. Do you see your technology being able to be scaled up fast enough to get us the measurements we need, and what's standing in the way?