I could provide a little bit of a comment on that, I guess from a producer perspective.
The focus has not necessarily been on shifting diets so much, or changing how we eat.
One additional dimension to this conversation with regard to our food system is that in Saskatchewan particularly, our system is exporters and processors. When we're talking about water use, I guess the first note is that pulse crops are significant ones that are grown on irrigated land. You need the irrigation and the water sustainability for most varieties of pulse crops.
Two, in Saskatchewan we've consistently, for the last 10 years, exported 70% of what we produce. Obviously, we produce more than we can eat, but we are exporting it, processing it and then bringing it back. We have no oversight into the regulatory environments or environmental environments that we're sending that away into.
Irrigation allows for higher-value crop development and attracts processors. We've seen that in Alberta with potato processing. It allows us to bring that home and have real impact on our industry producers and their utilization of water or their regulatory stances on various—