We want increased presence, including increased regional presence. I'm concerned that there are areas of the country that are not getting the attention they should in terms of the message, so we would like to be able to send out, for example, speakers--not necessarily me or the assistant commissioner, but perhaps directors or so on--to various key groups that then act as crucial dissemination points for this news across Canada.
We are constantly updating and overhauling our website. Maintaining an attractive website is a very intense activity these days, especially for young people who are going to MySpace and Facebook and so on. So one of our challenges is how to make our website attractive for young people, which would involve considerable revamping and possibly specific activities for them.