Well, again, it's strictly supposition. I don't know specifically why they're doing it.
I would say it's partially politically motivated, based on the content in their newspapers and on their television channel. It seems to me they have a specific political bent, which is quite clear. I think that's part of the reason.
I think the rest of the reason is for a competitive advantage, in two ways. One competitive advantage is being able to come up with this information on the air or in their newspapers, which sells newspapers and gets more viewers. The other competitive advantage is that I would think that the more money CBC gets, they believe, the better CBC will be at getting viewers, so if CBC gets fewer viewers, maybe some of those viewers will migrate over to their channel.
That's all I can think of.