Yes, that's where I had mentioned earlier Credit Canada Debt Solutions, a not-for-profit organization. You'll see their billboards on buses and in various mail-outs. They have commercials out and it's to help those consumers around financial literacy if they need information. They have counsellors who will work with Canadians to help them, if they've strayed off the wrong path, to get back on and make sure that they feel in control and empowered.
On May 27th, 2014. See this statement in context.