A representative from Facebook Canada who testified recently told us that, according to its business plan, this media sells targeted advertising to companies or individuals based, for example, on their gender, their region, and their age using information that people provide themselves on Facebook. It becomes a type of screen in relation to privacy and Canadian legislation. These companies claim that they use services offered by Facebook to advertise on that social media in order to reach their target customers. This way, they assume no responsibility with respect to the privacy of Canadians.
Do I describe the situation well? Do you think it’s possible to take measures to help companies act legitimately?