As I said earlier, I need to start with lobbyists. I also need to reach out to public officer holders and designated public office holders so that they understand their role when a lobbyist comes in.
We're planning to do webinars, and I'm really hoping that with Commissioner Dion we can reach out to Canadians.
I've been there four months, and so we're seeing long term, but I think I need to reach out even possibly to universities and companies. We just need to get out there, so that people know what we really do and the importance of doing it.
Very often in the media lobbyists have a bad rap, or public office holders are embarrassed to admit that they're meeting with lobbyists. That should not be happening. There's a message out there that we need to explain: that it is positive that you get the information you need to make the decision in the public interest. I will try to assist in that as much as I can.