Thank you very much.
Mr. Wylie, you mentioned the technical briefing that you gave to Mr. Cummings and the Brexit Leave campaign. Certainly, all Canadian political parties collect data, but we don't collect the sort of deep data that would allow what you describe: “With a deep understanding of underlying cognitive and dispositional processes, we can get to the heart of why people are driven towards almost any behaviour...”.
You talk about “personality psychometrics”—about vulnerabilities, really—of individual voters, who you say sometimes lie to themselves about what they want to do or the choices they want to make, but I think the most telling line is at the end of your briefing, where you say, “This is because we can trigger the underlying dispositional motivators that drive each psychographic audience.”
Again, you claim at the beginning of this technical briefing that you would engage your “multinational team that combines years of experience in micro-targeting and psychographic profiling in British, American, Canadian and international politics”. This comes back again to The Canadian Press, a reliable source of news in Canada, which reported earlier this year that an acquaintance of yours, off the record, not identified—