What would be the market clearing price in that instance? If you ask Facebook, they have to provide you, first of all, with the data, but also your content that you post on Facebook. You're ostensibly working for free. You're a free labourer providing content on a platform that's used to attract other people. Now if you were to say, “You need to compensate the individual for the data and the content”, what would then be the number? It could be quite arbitrary because you don't have a robust market right now. You have one dominant social platform.
On October 4th, 2018. See this statement in context.