I'd be interested in the comments of all three of the witnesses in response to my next question.
Ad transparency seems to be one of the most important things we should push for. Certainly in the U.K., and I think in other countries as well, our electoral law was based on understanding who the messenger was. People had to state who was paying for the advert and who the advert was there to promote. Those same rules didn't translate into social media.
Even though the platforms are saying they will require that transparency, it seems, particularly in the case of Facebook, quite easy to game. The person who claims to be the person responsible for the ads may not be the person who is the data controller or the funder. That information isn't really clear.
I wonder if you share our concerns about that, and if you have any thoughts about what sort of legislation we might need to make sure there is full, proper disclosure as to who is funding campaigns.